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Creative Strategist (Paid and Organic Media)

  • Location New York City, NY
  • Job Type Direct Hire
  • Posted September 3, 2026

Role: Paid & Organic Media Creative Strategist 

Location: Hybrid in NY

Salary: $115-125k

Clutch Creative is a rapidly growing staffing agency. Our clients work with us because they know we have the best opportunities available to them and will help them navigate their next career move. We care, we're honest, and we hustle—that's what makes us Clutch.

Clutch is looking for a Creative Strategist who lives at the intersection of culture, content, and performance. This person turns insights into scroll-stopping ideas and translates brand goals into platform-native creative direction. You’ll work across social, influencer, paid, and organic channels — shaping campaign concepts, content systems, and creator briefs that drive both brand equity and measurable growth.

This role is ideal for someone who understands how TikTok, Instagram, and emerging platforms actually work — not just in theory, but in execution.

Responsibilities:

  • Develop creative strategies for social-first campaigns (organic + paid)
  • Translate brand positioning into platform-native content frameworks
  • Build campaign narratives, content pillars, and creator briefs
  • Partner with design, production, influencer, and paid teams to bring ideas to life
  • Analyze performance data and refine creative direction accordingly
  • Lead creative concepting sessions and present ideas to clients
  • Identify cultural trends and platform shifts early
  • Support new business pitches with strategic insights and big ideas
  • Turn audience insights into repeatable content systems (not one-off posts)

Qualifications:

  • 3–6+ years in creative strategy, social strategy, or content strategy (agency preferred)
  • Deep understanding of TikTok, Instagram Reels, YouTube Shorts
  • Experience working with creators/influencers
  • Strong writing skills (hooks, scripts, briefs, POVs)
  • Ability to balance brand storytelling with performance thinking
  • Comfortable presenting to clients
  • Sharp eye for what makes content convert vs. just look good
  • Experience in fashion, beauty, lifestyle, or CPG a plus

Please read: Contact from Clutch employees will always come from the domain @clutchnow.com ONLY and we will always provide a phone number where you can contact us. Clutch will NEVER present a job offer without a verbal or video interview and we will never ask you to transfer or pay money to get hired. If you are skeptical about any email or job offer, please reach out to us directly.

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